Examlex
In the example for the 7-step approach (discussed in the text), the "resort seekers" and the "executives" should be combined because both groups have high incomes.
Experimental Approach
A research method involving the manipulation of variables to observe and measure the effects on subjects in a controlled setting.
Manipulation of Variable
The process in experimental research of changing one variable to determine if changes in one variable cause changes in another variable.
Confounds
Variables that obscure the clear understanding of the relationship between different variables in a study, due to their intertwined effects.
Dependent Variable
In scientific research, the variable that is measured to see how it is affected by changes in another variable (the independent variable).
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