The First and Most Important Question to Ask When Evaluating

question 116

Multiple Choice

The first and most important question to ask when evaluating product-market opportunities is:

• A) "How does it fit with our objectives and resources?"
• B) "What is the sales forecast for this product?"
• C) "How much profit will we make this year?"
• D) "How much do we need to invest in this product?"
• E) "How far along is our research and development effort in this area?"

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Definitions:

Returning to Stock

The process of reintegrating unsold or returned products back into a company's inventory or supply chain.

Refusing to Participate

The act of not taking part in an activity or process.

Speaker Event

An organized occasion where one or more speakers present on a particular topic to an audience.

Great Success

Achieving outstanding results or reaching a high level of accomplishment in a particular field or endeavor.