To Meet the New Competition, Prices of the Old Products

question 80

Multiple Choice

To meet the new competition, prices of the old products usually

• A) drop.
• B) remain unchanged but interest in the product is renewed with vigorous advertising.
• C) increase.
• D) are supplemented with coupons.
• E) increase while being offset with discounts and coupons.

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Definitions:

Mass media

Media channels including TV, newspapers, and the web that are designed to communicate with wide audiences.

Mass media

Various forms of communication, such as television, newspapers, and the internet, that reach large audiences simultaneously.

Media convergence

The merging of different media channels, such as newspapers, television, and the internet, into a single, integrated communication platform.

Functionalist

A perspective in sociology that views society as a complex system whose parts work together to promote solidarity and stability.