A Prepared Sales Presentation

question 104

Multiple Choice

A prepared sales presentation:

• A) is the best approach for most selling situations-since the company can control what the sales rep says.
• B) usually involves many questions, to be sure each customer's needs are fully understood.
• C) is common with high value items-to be sure the customer learns about all of the technical details.
• D) is best when a lot of time is available for a sales presentation.
• E) None of these alternatives is correct.

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Definitions:

Null Hypothesis

A statement used in statistics that proposes there is no effect or no difference, and it is the hypothesis that researchers aim to test against.

Probability

A measure of the likelihood that an event will occur, quantified as a number between 0 and 1.

Null Hypothesis

An assumption in hypothesis testing that there is no significant difference or effect.

.05

Often signifies the alpha level used in hypothesis testing that represents a 5% risk of concluding that a difference exists when there is no actual difference.