A Sales Presentation in Which the Sales Rep Does Most

question 116

Multiple Choice

A sales presentation in which the sales rep does most of the talking, using a "canned" presentation to obtain a "yes" answer to a "trial close" is a:

• A) prepared sales presentation.
• B) target market presentation.
• C) consultative selling presentation.
• D) selling formula presentation.
• E) None of these is a good answer.

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Definitions:

Five-Step Research

A systematic approach to research that typically includes identifying a problem, reviewing literature, designing a study, collecting data, and analyzing results.

Primary Sources

Original materials or evidence directly related to a topic, used in research.

Research Needs

The specific areas or topics that require investigation or study to fill gaps in knowledge.

Ethical Lapses

Instances of failing to act in an ethical manner, often resulting in behavior that is morally or legally wrong.