Personal Selling

question 308

Multiple Choice

Personal selling

• A) involves direct spoken communication between sellers and potential customers.
• B) is communicating with large numbers of potential customers at the same time.
• C) is less flexible than mass selling.
• D) is included in most marketing mixes as it is inexpensive.
• E) involves advertising and publicity.

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Definitions:

Anaerobic

Relating to or involving processes that occur without the presence of oxygen, especially in the context of exercise or bacterial growth.

Seaweed

Marine algae found in oceans around the world, used for food, as fertilizer, and in some cultures, for medicinal purposes.

Gelatin-like Substance

A viscous, semi-solid material, similar in texture to gelatin, used in various applications.

Culture Plate

A flat dish made of glass or plastic that is used in laboratories to grow microorganisms under controlled conditions.