Multichannel Distribution Occurs When a Producer Uses Several Competing Channels

question 192

True/False

Multichannel distribution occurs when a producer uses several competing channels to reach the same target market perhaps using several intermediaries in addition to selling directly.

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Definitions:

Uniform Distribution

A type of probability distribution where all outcomes are equally likely; in a continuous uniform distribution, any value within a specified range is equally likely to occur.

Standard Normal Variable

A random variable that has a normal distribution with a mean of zero and a standard deviation of one.

Random Variable

A variable whose possible values are numerical outcomes of a random phenomenon.

Standard Normal Variable

A normal random variable with a mean of zero and a standard deviation of one; used as a basis for comparison with other normal distributions.