Characteristics of a Good Brand Name Include All of the Following

question 334

Multiple Choice

Characteristics of a good brand name include all of the following except:

• A) Be easy to spell and pronounce.
• B) Be trendy and fashionable.
• C) Describe the product and key benefits.
• D) Be legally available for use by the firm.
• E) Match the brand's packaging.

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Definitions:

Population

The total population within a certain area or nation.

Fertility Rates

The average number of children born to a woman over her lifetime in a specific population.

Fertility Rates

The average number of children born to a woman over her lifetime within a population.

Developing Countries

Nations with a lower level of industrialization, lower standards of living, and lower Human Development Index (HDI) compared to developed countries.