When Planning Strategies for International Markets, Keep in Mind That

question 80

Multiple Choice

When planning strategies for international markets, keep in mind that:

• A) a marketing manager must rely primarily on intuition because there is usually little available information about the social and cultural influences on buying behavior.
• B) the effects of cultural influences on consumers are usually obvious, if you just take the time to think about the buying situation.
• C) cultural changes may make outdated stereotypes even more misleading.
• D) local cultural differences are seldom of any real value.
• E) All of these should be kept in mind when planning strategies for international markets.

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Definitions:

Rice Cultivation

The agricultural process of growing rice as a crop, significant in many parts of the world for food production and economic activity.

South Carolina

A state in the southeastern region of the United States, known for its role in the American Civil War and as a site of significant historical events and cultural heritage.

African Slaves

Individuals from Africa who were forcibly transported to the New World as part of the transatlantic slave trade and subjected to lifetime servitude.

Legal Rights

Entitlements or permissions granted by law to individuals or entities, allowing them to perform certain actions or be treated in specific ways.