When a Customer Orders a Book at Amazon

question 81

Multiple Choice

When a customer orders a book at Amazon.com, the online retailer recommends related books that have been purchased by other customers who bought that book. Amazon is using a(n) :

• A) aggregating approach.
• B) CRM database.
• C) clustering approach.
• D) disaggregating approach.
• E) generic market.

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Definitions:

Human Rights

Fundamental rights that every individual is entitled to, regardless of nationality, sex, ethnicity, religion, or any other status.

Freedoms

The powers or rights to act, speak, or think as one wants without hindrance or restraint.

Extreme Poverty

A condition characterized by severe deprivation of basic human needs, including food, safe drinking water, sanitation facilities, health, shelter, education, and information.

East Asia

A geographical region that includes countries such as China, Japan, South Korea, and North Korea, known for its significant cultural, economic, and political influence.