Examlex
Effective market segmentation is a two-step process that starts with naming broad product-markets and then goes on to segmenting these broad product-markets into more homogeneous submarkets.
Hugo Chávez
Former Venezuelan military officer and politician who served as the President of Venezuela from 1999 until his death in 2013.
Price Ceiling
A legally imposed maximum price on a good or service, intended to prevent prices from rising above a certain level.
Market for Soda
A commercial domain focused on the buying and selling of soft drinks.
Equilibrium Price
The price at which the quantity of a product offered is equal to the quantity of the product in demand.
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