Deciding Whether a Group of Customers Should Be Included in a Target

question 127

Multiple Choice

Deciding whether a group of customers should be included in a target market is the purpose of _____ dimensions.

• A) behavioral
• B) demographic
• C) determining
• D) qualifying
• E) geographic

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Definitions:

Tangible Assets

Physical assets that hold value, such as machinery, buildings, and vehicles.

Maintenance Costs

Expenses associated with the upkeep and repair of property, equipment, or machinery to ensure their proper functioning and efficiency.

Acquisition Cost

The total cost associated with purchasing an asset, including the purchase price and any additional expenses necessary to bring the asset to a usable state.

Installation

The process of setting up and configuring hardware or software systems to be ready for operation.