Product Type Determining Dimensions

question 261

Multiple Choice

Product type determining dimensions

• A) are generally relevant to purchasing behavior.
• B) affect the customer's purchase of a specific product brand.
• C) affect the customer's choice of a specific kind of product.
• D) are relevant to including a customer type in the product-market.
• E) are less specific than qualifying dimensions.

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Definitions:

Employee Empowerment

The practice of giving employees autonomy, authority, and responsibility to make decisions regarding their specific organizational tasks.

Restructuring

The process of organizing a company, operation, or structure in a new way to increase efficiency or improve performance, which often includes changes in business model, operations, or strategy.

Maslow

Refers to Abraham Maslow, a psychologist known for creating Maslow's hierarchy of needs, a theory in psychology that prioritizes human needs in a pyramid.

Esteem Need

According to Maslow's hierarchy of needs, the psychological necessity for respect, self-esteem, and respect from others.