General Electric's "Strategic Planning Grid

question 228

Multiple Choice

General Electric's "strategic planning grid":

• A) focuses on market share and market growth rate.
• B) ignores some important issues-such as competitive structure and the environmental impact of a plan.
• C) requires that all opportunities be judged either "High" or "Low."
• D) substitutes quantitative estimates for management judgment.
• E) None of these is true.

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Definitions:

Beer

An alcoholic beverage made from the fermentation of cereal grains, primarily barley, with hop additions for flavor.

Milk

A nutrient-rich liquid food produced by the mammary glands of mammals, commonly consumed by humans as a beverage or used in dairy products.

Elastic

A characteristic of a good or service with demand or supply that is sensitive to changes in price, meaning the quantity demanded or supplied changes significantly.

Supply-side Economics

An economic theory that argues economic growth can be most effectively fostered by lowering taxes and decreasing regulation to increase production.