Which of the Following Statements by a Marketing Manager Refers

question 217

Multiple Choice

Which of the following statements by a marketing manager refers to operational decisions, rather than strategy decisions?

• A) "Our target customers view most existing luxury sedans as dull, and they want performance as well as luxury."
• B) "Newspaper ads will be more cost effective than 30 second radio ads--given the price increase for radio this month."
• C) "We hope to earn a 15 percent return on investment with our plan."
• D) All of these statements refer to operational decisions.

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Definitions:

Trespass

An unlawful entry onto someone's property without permission.

Accidental Tunneling

Unintended or unexpected creation of a passage or communication channel, often used in the context of computer networks or security breaches.

Reasonable Belief

A conclusion or perspective that a person can logically or justifiably hold, based on the information available to them at the time.

Actual Damage

Real, specific harm or loss suffered by an individual or entity, as opposed to hypothetical or potential harm.