Which of the Following Is an Operational Decision--Rather Than a Strategy

question 224

Multiple Choice

Which of the following is an operational decision--rather than a strategy decision?

• A) A decision to seek distribution only through the best retailers.
• B) Selection of a specific target market.
• C) A decision to maintain a "one price" policy.
• D) Selection of a specific cable TV channel on which to advertise.
• E) All of these are good examples of operational decisions.

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Definitions:

Midpoint Formula

A method used in geometry and economics to find the midpoint or the average of two points on a line segment.

Consumer Expenditure

The total amount spent by consumers on goods and services in a given period.

Total Revenue

The overall amount of money generated from the sale of goods and services before any expenses are subtracted.