It's Best to Think of "Breakthrough Opportunities" as Opportunities Which

question 167

Multiple Choice

It's best to think of "breakthrough opportunities" as opportunities which:

• A) appeal to the mass market.
• B) will quickly create a whole new industry of firms competing with similar marketing mixes.
• C) help innovators develop hard-to-copy marketing mixes.
• D) increase sales.
• E) All of these apply to breakthrough opportunities.

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Definitions:

Division of Labour

The assignment of different parts of a manufacturing process or task to different individuals in order to improve efficiency and productivity.

Vertical Dimension

Pertains to the hierarchical structure within organizations or systems, indicating levels of authority or rank from lower to higher.

Horizontal Dimension

In organizational contexts, it refers to the extent of collaboration and integration across different departments or functions within the company.

Environmental Constraints

Limitations or restrictions on actions or operations imposed by the external environment, including legal, economic, technological, and social factors.