Compared with Other Approaches to Business, the Marketing Concept Is

question 166

Multiple Choice

Compared with other approaches to business, the marketing concept is distinct in that it:

• A) focuses on profits.
• B) produces new products and services.
• C) creates a broad assortment of products.
• D) produces quality products.
• E) focuses on satisfying customers' needs.

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Definitions:

Trademark

A symbol, word, or phrase legally registered or established by use as representing a company or product, used to distinguish it from others.

Inter Vivos Gift

A gift given by a living person to another which takes effect during their lifetime.

Intestate Distribution

The process of distributing a deceased person's assets according to state laws when they die without a valid will.

Intellectual Property

Rights arising from creation and innovation in the areas of industry, science, literature, and art.