Which of the Following Is True of Sales Promotion

question 43

Multiple Choice

Which of the following is true of sales promotion?

• A)Sales promotion can be an effective means for reaching people living in rural locations.
• B)Sales promotion is not effective in areas where media support for advertising is virtually nonexistent.
• C)Sales promotion cannot be used as a strategy for bypassing restrictions on advertising placed by foreign governments.
• D)Sales promotions includes personal selling and broadcast advertising.

---

Definitions:

Indifference Curve

A graph showing a combination of two goods that give a consumer equal satisfaction and utility, demonstrating the consumer's preference.

Optimal Consumption

The most efficient allocation of resources and consumption choices based on individual preferences, maximizing utility.

Utility Function

A representation of how a consumer ranks different bundles of goods according to their level of satisfaction or utility.

Income

Financial returns, especially continual, from work or investing activities.