Which of the Following Observations About Geodemographic Segmentation Is True

question 82

Multiple Choice

Which of the following observations about geodemographic segmentation is true?

• A)It identifies specific individuals or households within a market.
• B)It creates classifications of actual,addressable,mappable neighborhoods where consumers live and shop.
• C)It is primarily based on the assumption that consumers in a particular neighborhood vary in many respects and lack similar consumption patterns.
• D)It identifies consumer needs and wants in new markets and for new products as existing markets are saturated.

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Definitions:

Organs

Structures in living organisms composed of different tissues that perform specific functions, such as the heart, liver, or lungs.

Application

The act of putting something to a special use or purpose, or a software program designed for a specific task.

Scientific Knowledge

Knowledge based on scientific methods and empirical evidence, including theories, facts, and data accumulated through the scientific process.

Human Interests

Topics or areas that are of concern or importance to human beings.