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Signs are frequently used to teach and reinforce behavioral rules in service settings.
Defence Mechanism
Psychological strategies used unconsciously by individuals to protect themselves from anxiety and to cope with reality or maintain self-image.
Identification
The process of associating oneself closely with other individuals or groups, often by adopting their characteristics or views.
Self-esteem
An individual's subjective evaluation of their own worth or value.
Alliance
A union or association formed for mutual benefit, especially between countries or organizations.
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