Communication Efforts Are Used Only to Attract New Customers

question 26

True/False

Communication efforts are used only to attract new customers.

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Definitions:

Escape

A behavioral response aimed at getting away from a threatening or uncomfortable situation or stimulus.

Escape Response

A behavioral reaction aimed at moving away from an unpleasant or harmful stimulus, often considered a basic survival instinct.

Vicarious Reinforcement

A form of learning that occurs by observing the rewards and punishments of another's behavior, leading to changes in the observer's own behavior.

Negative Reinforcement

A process in conditioning where the removal of an unfavorable outcome or stimulus strengthens the behavior that preceded it.