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In most highly developed nations, services account for between two-thirds and three-fourths of the GDP.
Q10: In practice, the large majority of service
Q17: The _ or _ includes both the
Q21: The goal of relationship marketing is to
Q24: Service consumption can be divided into what
Q32: To develop effective marketing strategies, marketers must
Q33: Give an example of a tradeoff between
Q35: Provide an example of a service that
Q35: Describe the three ways information-based services can
Q45: At it's simplest, _ consists of immediate
Q355: Approximately what percentage of the world's economies