Many Customer Loyalty Programs Are Designed to Generate Repeat Purchases

question 28

True/False

Many customer loyalty programs are designed to generate repeat purchases rather than committed customers.

---

Definitions:

Credit

An accounting entry that increases liabilities or equity or decreases an asset or expense.

Signature Card

A form signed by a bank customer that the bank uses to verify signature authenticity on all checks.

Forgeries

Illegal alterations or productions of documents, currency, or other items with the intent to deceive.