Examlex
All of the following are profitability ratios EXCEPT
Trade Secret
Information that is not known to the public, confers a competitive advantage, is subject to reasonable efforts to maintain its secrecy, and is valuable to its holder.
Reasonable Measures
Actions or steps that are considered sensible and proportionate to the situation, taken to achieve a specific purpose or to prevent certain outcomes.
Gray Market Goods
Goods lawfully bearing trademarks or using patented or copyrighted material, but imported into a foreign market without the authorization of the owner of the trademark, patent, or copyright.
Counterfeit Goods
Counterfeit goods are imitation products made with the intent to deceive by passing off as genuine articles, often violating trademark laws.
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