________ Can Be an Effective Part of a Guerrilla Marketing

question 32

Multiple Choice

________ can be an effective part of a guerrilla marketing strategy,enabling an entrepreneur to economically communicate with large numbers of customers.

• A)Frequent emails
• B)Brand awareness
• C)Direct mail
• D)Business blogging

---

Definitions:

Fundamental Traits

Core characteristics that are considered stable in an individual's personality and form the foundation of their behavior and attitudes.

Reliability

The degree to which an assessment tool produces stable and consistent results across multiple occasions and observers.

Factor Analytic

A method used in statistics and psychology to describe variability among observed, correlated variables in terms of a potentially lower number of unobserved variables called factors.

Rational

Based on logic or reason; capable of coherent thought processes and sound judgment.