A Broad Differentiation Strategy Works Best in Situations Characterized by

question 41

Multiple Choice

A broad differentiation strategy works best in situations characterized by

• A)slow-paced technological change and infrequent new or improved product introductions.
• B)similar buyer needs and uses of the product.
• C)low switching costs to rival brands incurred by buyers.
• D)low bargaining power and frequent purchases by buyers.
• E)fast-paced technological change and rapidly evolving product features that drive competition.

---

Definitions:

Electromagnetic Spectrum

A range of electromagnetic radiation that includes visible light, infrared, ultraviolet, X-rays, and other wavelengths.

Infrared Portion

A section of the electromagnetic spectrum with wavelengths longer than those of visible light but shorter than those of microwaves.

Outer Planets

The planets in the solar system that are located beyond the asteroid belt, including Jupiter, Saturn, Uranus, and Neptune.

Gas Rich

Refers to a substance or environment containing high amounts of gas, commonly used in geological contexts to describe volcanic rocks or magma that contain a substantial volume of dissolved gases.