Examlex
The sales manager's decision to use new information technologies has costs as well as benefits.
Cost Reduction
Refers to strategies and actions a company undertakes to decrease its total expenses and improve profitability.
Incremental Sales
The additional sales generated from a specific marketing campaign, promotional offer, or product launch, distinguishing these sales from the base level of sales.
Required Return
The minimum rate of return an investor expects to receive from an investment, considering the risk involved.
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