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One of the Difficult Things About Segmenting Is That Not

question 8

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One of the difficult things about segmenting is that not every customer will neatly fit into some market segment.


Definitions:

Education

The systematic process of facilitating learning, or the acquisition of knowledge, skills, values, beliefs, and habits.

Expatriates

Employees assigned to work in another country.

Parent Country

The country where a multinational company is headquartered or originally from, in contrast to the countries where it operates branches or subsidiaries.

Host Country

The country in which a multinational company operates a facility or office, outside of its home country.

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