"Qualifying Dimensions," in Contrast to "Determining Dimensions

question 27

Multiple Choice

"Qualifying dimensions," in contrast to "determining dimensions,"

• A) are the only kind of dimensions useful for marketing strategy planning.
• B) indicate whether a person might be a potential customer but do not show which product or brand that person might buy.
• C) are the customer-related dimensions in a product-market.
• D) affect the product or brand a person is likely to purchase.
• E) None of these alternatives is correct.

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Definitions:

Music Audiation

The cognitive process by which the mind hears and internally understands music, even when no physical sound is present.

Authoritarian

A leadership or parenting style marked by strict discipline, high demands, and low responsiveness to subordinates' or children's input.

Authoritative

A leadership or parenting style characterized by high demand and high responsiveness, where authority is exercised with care and concern.

Permissive

A parenting or managerial style characterized by low demands with high responsiveness, where parents or leaders are indulgent and lenient, often resulting in minimal rules.