Describe the Use of Personalization and Customization in E-Commerce

question 64

Essay

Describe the use of personalization and customization in e-commerce.What business value do these techniques have?

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Definitions:

Cold Current

A mass of seawater that moves from higher to lower latitudes, typically colder than the surrounding waters and influencing local climates.

Arid Lands

Regions characterized by a severe lack of available water, to the extent of hindering or preventing the growth and development of plant and animal life.

Subtropics

Geographical zones located directly north and south of the tropics, approximately centered on 30°S and 30°N.

Equator

An imaginary line around the Earth equidistant from the poles, dividing it into northern and southern hemispheres and marking the 0-degree latitude line.