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COMPLETION QUESTIONS
Deed,Performance,or Effort
Simultaneity
Intangible
Variability
Co-producer
Perishability
Rental/Access
Services
Supplementary
Business to business service organizations
Consumer service organizations
Services Marketing Triangle
Interactive marketing
-_____________ provide services to customers who are purchasing on behalf of their organizations.
Karen Horney
A German psychoanalyst known for her theory of neurotic needs and her work on neurosis, particularly the ways in which it pertains to women.
Psychodynamic Theories
Theories proposing that behavior is the result of internal psychological forces that often stem from childhood experiences.
Dynamic Interaction
The continuous and changing interplay between individuals or elements in a system or process.
Mental Processes
The internal, subjective mechanisms and activities through which individuals perceive, remember, think, and feel.
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