Examlex
Marketers believe that the decision-making process begins with a consumer's need recognition.Not everyone agrees.How would you answer critics who believe marketers can force people to buy things they don't want?
Reinforcement
In behavioral psychology, it is a consequence that strengthens an organism's future behavior whenever that behavior is preceded by a specific antecedent stimulus.
Secondary Reinforcer
A stimulus that has acquired reinforcing properties through association with a primary reinforcer, such as money being valued due to its ability to purchase food.
Reinforcer
Any stimulus that, when presented after a response, strengthens the response or increases the likelihood that it will happen again.
Primary Reinforcers
Stimuli that are inherently rewarding and satisfy biological needs, used in behavioral conditioning to reinforce desired behaviors.
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