The Success of CRM Can Be Directly Measured by the Effectiveness

question 106

True/False

The success of CRM can be directly measured by the effectiveness of suppliers in providing exactly what the company needs to satisfy its customers.

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Definitions:

Ledger

A book or collection of financial accounts of a particular type, often referred to as the final book of entry where transactions are summarized.

Trial Balance

A trial balance is a bookkeeping report that lists the balances in each of an organization's general ledger accounts to check the mathematical accuracy of the accounting entries.

Prepaid Insurance

An asset account representing insurance premiums paid in advance, which are expensed as the insurance coverage pertains to future accounting periods.

Fees Earned

Revenue generated from professional services provided to clients.