_____ Occurs When an Existing Product Is Targeting It Toward

question 128

Multiple Choice

_____ occurs when an existing product is targeting it toward new market segments.It is another type of new product development because the product is new to that segment.

• A) Brainstorming
• B) Diffusing
• C) Repositioning
• D) Screening
• E) Reciprocity

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Definitions:

Wolpe's Systematic Desensitization

A behavioral therapy technique developed by Joseph Wolpe designed to help people overcome phobias and anxiety through gradual exposure to feared stimuli while practicing relaxation techniques.

Freud's Psychoanalysis

A therapeutic approach developed by Sigmund Freud that emphasizes exploring unconscious conflicts and desires as a way of understanding and treating psychological disorders.

Cognitive

Relating to mental processes such as perception, memory, thought, and problem-solving.

Athletic Instruction

The process of teaching or training individuals in the skills and strategies related to sports and physical activities.