NASCAR Racing Fans Are Some of the Most Diverse and Loyal

question 87

Multiple Choice

NASCAR racing fans are some of the most diverse and loyal fans in the world.They will stand in the pouring rain,the freezing cold,or the blistering heat for hours to shake the hand and get the autograph of a NASCAR super driver.These fans are not concentrated in any one area,but are dispersed throughout the U.S.A Web site designed to market NASCAR memorabilia would be most likely to be successful if it used _____ segmentation to determine its target market.

• A) demographic
• B) psychographic
• C) geodemographic
• D) usage rate
• E) family life cycle

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Definitions:

Efficiency

The extent to which time, effort, or cost is well used for the intended task or purpose, often with the goal of minimizing waste and maximizing output.

Equality

A state of being equal, especially in status, rights, and opportunities.

Income Redistribution

A policy or process aimed at adjusting the distribution of income among a population to reduce inequality.

Economics

The social science concerned with the production, distribution, and consumption of goods and services, and the analysis of the choices people make to satisfy their needs.