Markets Can Be Segmented Using a Single Variable (Such as Gender),or

question 198

Essay

Markets can be segmented using a single variable (such as gender),or by several variables in combination (such as gender,age group,and education).While multiple-variable segmentation is more descriptive and precise than single-variable segmentation,it has several disadvantages.Name three disadvantages of multiple-variable segmentation.

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Definitions:

Public Health

The science and art of preventing disease, prolonging life, and promoting health through organized efforts and informed choices of society, organizations, public and private communities, and individuals.

Licensing Statute

Laws that regulate the issuance of licenses to practice a profession or operate a specific type of business, ensuring compliance with certain standards.

Employment Contract

A formal agreement between an employer and an employee outlining the terms of employment, including duties, compensation, and duration.

Age of Majority

The legally recognized age at which an individual is considered an adult, capable of voting, entering into contracts, and enjoying other civil rights.