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The same environmental factors that operate in the domestic market also exist internationally.These factors (culture,economic development,political and legal structure,demographics,and natural resources)should be examined regardless of the country.
Artifacts
Artifacts in an organizational context are tangible elements like physical layout, language, rituals, and technologies that represent the culture of an organization.
Observable Symbols
Tangible or visible indicators that represent abstract concepts, values, or identities within a culture or organization.
Organizational Culture
The collective norms, values, and beliefs that define and shape a company's work environment and employee behavior.
Assumptions
Assumptions are underlying beliefs or ideas that people take for granted without verification.
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