The Term Marketing Refers To

question 120

Multiple Choice

The term marketing refers to:

• A) new product concepts and improvements
• B) selling
• C) advertising and promotion activities
• D) a philosophy that stresses customer satisfaction
• E) planning sales campaigns

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Definitions:

Economy Sectors

The divisions of an economy into different groups or categories of activities, such as the agricultural, service, and industrial sectors.

Global Competition

The scenario in which companies and businesses from around the world compete with each other to capture market share and achieve higher sales and profits.

Critical Thinking

The ability to objectively analyze and evaluate an issue in order to form a reasoned judgment, characterized by open-mindedness and skepticism.

Objective Knowledge

Information or facts that are not influenced by personal feelings or opinions and can be verified by evidence.