Kaj Heche Wants to Sell a Model T Ford That

question 53

Multiple Choice

Kaj Heche wants to sell a Model T Ford that he inherited from his grandfather.A preliminary investigation has shown many people would be interested in this type of automobile.He has taken out an advertisement in his local trade paper and provided customers with a toll-free number to make an appointment to drive the car.He has also read in the auto trade papers that similar cars to the one that he owns are selling for about $4,000.Before selling his Model T,what else should Heche find out?

• A) how to price the car so that customers will seek out his vehicle
• B) where the car should be located to secure optimum drive-up business
• C) how he should approach possible buyers
• D) how to promote the car to generate significant visibility for the ad
• E) determine if the car can meet the demands of potential customers

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Definitions:

Long-Term Investments

Investments in securities or other assets intended to be held for a period exceeding one year for capital growth or income generation.

Trading Investment

An investment in securities with the intention of selling them in the short term to profit from price changes.

Interest

The cost of borrowing money, usually expressed as a percentage of the amount borrowed, paid by the borrower to the lender.

Market Rate

The current price or interest rate at which a good, service, or security can be bought or sold in a competitive marketplace.