A Generic Business Strategy Refers to a Strategy That

question 92

Multiple Choice

A generic business strategy refers to a strategy that

• A)seeks opportunities by finding the optimum balance between marketing efficiencies versus R&D-manufacturing efficiencies.
• B)can be adopted by any firm,regardless of the product or industry involved,to achieve a competitive advantage.
• C)describes an organization's long-term course of action designed to deliver a unique customer experience while achieving its goals.
• D)states the organization's function in society,often identifying its customers,markets,products,and technologies.
• E)helps a firm search for growth opportunities from among current and new markets as well as current and new products.