Consider Figure 22-A Above

question 134

Multiple Choice

Consider Figure 22-A above.Effective managers track the progress of their marketing plans to identify problems that need to be corrected.Sometimes,the problems are with the marketing plan and its strategies;at other times,they may be due to their implementation;and at still other times,they may be due to both.Recall that research on what really works shows that successful firms have excellence on both the planning and strategy side and the implementation or execution side.As Figure 22-A shows,marketers can develop and implement strategies that have four possible results.For "B," identify the MOST LIKELY result of the planning and implementation of the marketing plan and its strategies for a product or service.

• A)Trouble: The solution is to recognize that only implementation is at fault and to correct it.
• B)Success: The marketing program achieves its objectives.
• C)Failure: The marketing program flounders and fails to achieve its objectives.
• D)Trouble: The solution is to recognize that only the strategy is at fault and to correct it.
• E)Cannot be determined with the information provided.

Identify factors contributing to demographic shifts in the United States.

Recognize the impact of changing demographics on the need for cultural competence among human service practitioners.

Describe the levels of the cultural competence continuum developed by Cross et al.

Analyze the role of family and cultural definitions in a culturally competent care system.

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Definitions:

Regression Toward

A psychological defense mechanism involving a return to an earlier stage of development when faced with stress.

Mean

The arithmetic average of a set of numbers, obtained by adding them together and dividing by the count of those numbers.

Correlation Coefficients

Statistical measures that describe the strength and direction of the relationship between two variables.

Relationship

refers to a connection, association, or involvement between two or more individuals, groups, or entities.