As a Performance Measure,share of Voice Is

question 60

Multiple Choice

As a performance measure,share of voice is

• A)the number of comments users are making on a product or a brand.
• B)the percentage of comments users are making on the unique videos posted about a product or brand.
• C)the brand's share or percentage of all the online social media chatter related to a product category or topic.
• D)the number of users tweeting about a brand or product.
• E)the number of users chatting online about a brand or product..

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Definitions:

Market System

An economic system where the prices of goods and services are determined in a free price system set by supply and demand.

Allocates Resources

The process of distributing available resources among various competing needs and desires to achieve optimal efficiency and effectiveness.

Economic Freedom

The extent of liberty and choice individuals have in conducting their economic activities, including starting and running businesses, with minimal government intervention.

Invisible Hand

A metaphor describing the self-regulating behavior of the marketplace, where individuals' pursuit of self-interest results in benefits for society.