Public Relations Refers to

question 253

Multiple Choice

Public relations refers to

• A)a seller-directed flow of communication,often in a face-to-face encounter,designed to promote a product with the purpose of making a sale.
• B)an individualized communications program specifically designed for a single customer because the item being sold is unique to that person.
• C)a mass selling approach that has been be tailored to meet the more select needs of a target market based on age,gender,ethnicity,or occupation.
• D)a form of communication that is intended to counteract any negative information or misinformation that has been fomented by competitors or disgruntled customers.
• E)a form of communication management that seeks to influence the feelings,opinions,or beliefs held by customers,prospective customers,stockholders,suppliers,employees,and other publics about a company and its products or services.

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Definitions:

Triangle Shirtwaist Fire

A catastrophic factory fire in New York City in 1911, leading to significant improvements in industrial safety standards.

Factory Safety Standards

Regulations and guidelines designed to ensure the safety and health of workers in industrial settings.

Urban Areas

Geographical regions characterized by higher population density and vast human features in comparison to areas surrounding them, often centers of commerce, politics, and culture.

Rural Areas

Regions located outside towns and cities, often characterized by lower population density, agricultural or natural terrain, and lesser availability of certain public services.