What Three Product Characteristics Should Be Considered When Selecting Promotional

question 94

Essay

What three product characteristics should be considered when selecting promotional tools? For each characteristic, give an example of a product where the characteristic is very important.

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Definitions:

Less Housework

The phenomenon of spending reduced time or effort on household chores, which can be influenced by various social, economic, or personal factors.

Decision Making

The cognitive process resulting in the selection of a belief or a course of action among several alternative possibilities.

Equality

The state of being equal, especially in status, rights, or opportunities.

Boomerang Children

Adult children who return to live with their parents after a period of independence, often due to economic reasons.