Vertical Marketing Systems Refer to

question 236

Multiple Choice

Vertical marketing systems refer to

• A)professionally managed geographically dispersed marketing channels designed to achieve channel economies and maximize marketing impact.
• B)professionally managed and centrally coordinated marketing channels designed to achieve channel economies and maximum marketing impact.
• C)retailer-sponsored cooperatives where small,independent retailers form an organization that operates a wholesale facility cooperatively.
• D)professionally managed geographically dispersed marketing channels that are controlled through strategic channel alliances.
• E)channel partnerships that share responsibility for ordering and physically distributing each other's products.

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Definitions:

Requirements

Conditions or capabilities needed by a user to solve a problem or achieve an objective.

Real Estate Companies

Businesses involved in the buying, selling, management, or investment of real estate properties.

Registration

The act of recording something, such as a company's securities, with a regulatory authority to ensure compliance with applicable rules.

Securities

Financial instruments that represent ownership positions in corporations (stocks), creditor relationships with governmental bodies or corporations (bonds), or rights to ownership as represented by an option.