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Four key challenges that package and label designers face include: (1) connecting with customers; (2) environmental concerns; (3) __________;and (4) cost reduction.
Oral Stage
An early phase in Freudian psychosexual development, during which an infant's pleasure centers are in the mouth.
Oedipus Complex
A psychoanalytic theory proposed by Freud, suggesting an unconscious desire of a child, particularly a male, to possess the parent of the opposite sex and the exclusion of the same-sex parent.
Electra Complex
A psychoanalytic term referring to a girl's psychosexual competition with her mother for possession of her father.
Phallic Stage
A phase in Freudian psychosexual development during which a child's focus of libido is concentrated in the genital area.
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