In Terms of the Diffusion of Innovation,late Majority Accounts for __________

question 127

Multiple Choice

In terms of the diffusion of innovation,late majority accounts for __________ of product adopters.

• A)2.5%
• B)13.5%
• C)16%
• D)34%
• E)50%

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Definitions:

Longitudinal

A research approach that follows the same subjects over a period of time to observe changes.

Twins Study

A research method used in genetic and psychological studies to assess the relative impact of hereditary and environmental factors by comparing identical and fraternal twins.

Periodical

A publication, such as a magazine, journal, or newspaper, that is published at regular intervals over an indefinite period.

Nurture

The influence of environmental factors on one's behavior, development, and personality.