After Microsoft Launched Its Xbox 360 Video-Game Console,millions Began to Experience

question 264

Multiple Choice

After Microsoft launched its Xbox 360 video-game console,millions began to experience the "red ring of death." The problem: The consoles' microprocessors ran too hot,causing them to "pop off" their motherboards.This cost the company not only money to extend its product warranty,but a huge portion of future sales and market share to competitors Sony and Nintendo.This failure was due to

• A)not satisfying customer needs on critical factors.
• B)poor product quality.
• C)an insignificant point of difference.
• D)incomplete market and product protocol.
• E)too little market attractiveness.