Small Athletic Shoe Manufacturers Such as Vans Have Targeted Niche

question 12

Multiple Choice

Small athletic shoe manufacturers such as Vans have targeted niche markets and make shoes designed to satisfy the needs of different specific groups of customers.This strategy is an example of

• A)market segmentation.
• B)mass customization.
• C)customized manufacturing.
• D)single chain marketing.
• E)market specific selection.

---

Definitions:

Motor Function

Refers to the physiological capability and processes that enable the movement and coordination of the body and its parts.

Schizophrenia

A chronic and severe mental disorder that affects how a person thinks, feels, and behaves, characterized by delusions, hallucinations, and disordered thinking.

Inner City

Urban areas close to the downtown or central business district, often characterized by high-density living and sometimes socio-economic challenges.

Impoverished Area

A region characterized by a severe lack of economic resources and access to basic needs, affecting the quality of life of its inhabitants.